As the demand for unique beauty and self-expression grows globally, Florasis, a Chinese beauty brand, stands out by embracing its Oriental roots while appealing to the world. With a mission to blend cultural heritage with innovation, Florasis introduces a fresh perspective to the beauty industry, championing inclusiveness and diversity. Their products embody the balance of tradition and modernity, inviting global users to experience the allure of Oriental culture and aesthetics.
Florasis’ values of independence, balance, freedom, and resilience make it a distinctive brand that resonates beyond borders. With extensive retail expansion plans across Asia, North America and Europe over the next five years, the brand has an impressive 1.8m+ TikTok followers and vast overseas trade.
Packaged in a uniquely-shaped custom tottle manufactured by HCP, their ‘Yurong Intense Repair Essential Sunscreen’, is a breakthrough in UV protection and skin recovery. Combining the therapeutic benefits of lotus leaf extract with cutting-edge science, this ‘repair-grade’ sunscreen offers both robust sun defense and skin restoration in one lightweight, matte formula.
The brand’s highly creative packaging choices and decorative aesthetics revere intricate ancient craftsmanship and techniques such as white porcelain, silver forging and wood carving in an ode to artistry from Chinese heritage.
While a sleeker than usual example within the highly ornate Florasis portfolio, this distinctively shaped custom tottle features a fluid and ergonomic profile. The compact size and secure screw cap ensures the product is highly portable, for frequent and targeted re-application via the slender nozzle. Decorated with a captivating pearlescent gradient spray in the brand’s signature shade of teal, touches of metallic rose gold further elevate the overall appearance.
